top of page
Cocoon.jpg

Schweppes

GIN & TONIC RTD LAUNCH AT LABRYINTO

For Schweppes’ Gin & Tonic RTD launch in Costa Rica, we sourced a vintage 1970s Isuzu truck, bought it, and transformed it into a two-story Art Truck—designed to bring the brand to life through movement, light, and sound.

NOSARA, COSTA RICA

Cocoon.jpg
05.jpg
03.jpg
04.jpg

The design merged Schweppes’ visual identity with immersive elements: sculptural lighting, hanging greenery, custom signage, and a built-in bar. By day, the truck moved through the
festival grounds. By night, it lit up the jungle. At sunrise, it anchored itself beside the stage, becoming part of the dancefloor’s energy.

The result was a bold, mobile activation that introduced the product through experience—playful, unexpected, and unforgettable.

05.jpg
Melissa Valentina Logo.png
  • Instagram
  • Whatsapp

©2025 Melissa Valentina. All Rights Reserved

bottom of page